Barbi3Among the many Barbie international variations, Barbie in a sari, in lederhosen, in a kilt, none exist in a burka. So how would Barbie play where women, covered except for the eyes, are simply not seen? In Tangier, still an “international zone,” a thriving tourist spot, the streets are crowded with women and men in all attire, speaking the sounds of many languages. Still, it is hard to imagine a visual language as far afield as the palette of Greta Gerwig’s movie Barbie and its screaming pinks.

Barbie is a world phenomenon making over a $billion. Could nostalgia for the ubiquitous doll draw the audience at Tangier’s Cinema Alcazar’s 5 pm screenings, as it does for millions in the U.S. and elsewhere fascinated with her extensive wardrobe—(I’m a fan of the Bob Mackie Cher dolls), preposterous physique, feminist/anti-feminist controversy? Wink-wink smart, Gerwig’s script penned with her partner Noah Baumbach, is full of a political agenda all too familiar on these shores. The professional Barbies lose all sense of self when Ken declares Kendom, and all things patriarchy. Are Moroccan women similarly inclined?


So maybe the exoticism of this foreign entertainment would draw crowds to see it in the Tangier Cinema Alcazar, subtitled in French, although you’d be hard pressed to find a djellabah in the refurbished seats. Instead, a handful of well-clad European women –pressed jeans, sun dresses, had a great time.

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